16Feb

Steak for Stock

Clever, Funny

I’ll admit it; I don’t eat red meat. But Smith & Wollensky ’s new ‘Steak for Stock’ campaign is pretty well seasoned…
The premier steakhouse is swapping out NYSE and NASDAQ stock bonuses for good grub. And it works.
Why?
Smith & Wollensky’s primary target is the fiscally fit carnivore who powers Wall Street.  The chain’s patrons [...]

30Aug

When the Going Gets Tough, Give Them Chocolate

Uncategorized

During tough times, nothing beats getting something for free.  And even if it won’t pay the bills, chocolate makes people happy.
Check out Mars’  Real Chocolate Relief Act, a digital initiative where viral meets consumer awareness.
In a nutshell (no pun intended; I usually opt for chocolate sans nuts), every Friday through October, Mars is giving away [...]